The Macallan®

SCOTCH WHISKEY
OVERVIEW:
CLIENT:
THE MACALLAN
Tone and feel

The Macallan Group struggled to provide images that reflected the brand’s elegant, sip-slow, authentic, and premium identity for their Instagram & Facebook campaign.

SERVICE:
  • STRATEGY
  • PHOTOGRAPHY
  • CONTENT CREATION
  • RAPID SPRINTS

Challenge

The Macallan Group struggled to provide images that reflected the brand’s elegant, sip-slow, authentic, and premium identity for their Instagram & Facebook campaign.

Solution

The Macallan Group leveraged my services and network of artistic & social-savvy contributors to create inspirational images that were inline with the brand’s positioning.

Result

The Macallan Group was able to tell their story through stunning images on their Instagram feed and Facebook campaigns.