This Mark's the Beginning of Your UX Journey

Learn step by step how to transform ideas into Unforgettable Experiences.

1

Deep Dive

Research & Empathy 

I conduct and document live user and stakeholder interviews to gain a clear, precise understanding of users, the brand, the product from multiple perspectives.

3

Creation

Visualization & Concepts

I apply data collected from the Discovery and Strategy phases to craft the preliminary sketches and wireframes that soon become a live prototype.

5

Review

Analyze & Iterate

I analyze responses from the tests ran during the Value phase to drive the iteration process. This gives me the vital insight into fine-tuning the prototype and rethinking the interaction.

2

Strategy

Definition & Ideation

Once I've compiled enough data, I begin mapping perspectives, tasks, and mindsets to illuminate the users' goals, and define and frame the problem.

4

Value

Hifi & Lofi Prototypes

I deliver high fidelity prototypes and conduct usability tests at multiple stages to gain a thorough perspective of how users will behave when the product has launched.